CMT WINS TWO MARK AWARDS AT CTAM FOR OUTSTANDING MARKETING ACHIEVEMENT

07/18/06

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CMT’s “Dukes of Hazzard Institute” Campaign and CMT CROSS COUNTRY Mobile Marketing Program Honored

NASHVILLE – July 18, 2006 – CMT was honored last night in Boston with two Silver Mark Awards at the annual Cable & Telecommunications Association for Marketing (CTAM) Summit. The Mark Awards competition is a member service of the Cable & Telecommunications Association for Marketing, and represents the peak of marketing accomplishment in the cable business. The Marketing team at CMT is led by Director of Consumer Marketing, Andy Holeman.

CMT received a Silver Mark for the CMT “Dukes of Hazzard Institute” $100,000 dream job search. The second Silver Mark was awarded to the CMT CROSS COUNTRY Mobile Marketing Program ­ Brand Image and Positioning Campaign.
Last month, "CMT's Dukes of Hazzard Institute" $100,000 dream job search also won a bronze Telly Award for its Video News Release at the 27th Annual Telly Awards.

CMT, America’s No. 1 country music network, carries original programming, specials, and live concerts and events, as well as a mix of videos by established country music artists and new cutting-edge acts, including world premiere exclusive videos. Founded March 6, 1983, CMT, owned and operated by MTV Networks, reaches 82.8 million households in the United States. Go to country music’s biggest web site at www.CMT.com.

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PRESS CONTACT:   
Natasha Powell       615.335.8412           natasha.powell@cmt.com