CMT WRAPS 2017 WITH 53 STRAIGHT WEEKS OF GROWTH, BESTING EVERY CHANNEL IN AD-SUPPORTED CABLE TO NOTCH THE LONGEST ACTIVE GROWTH STREAK
Reveals Annual “Listen Up” List of 18 Emerging Artists That Net Will Support and Amplify Across All Platforms Throughout 2018
NASHVILLE – December 14, 2017 – CMT this week achieved an impressive milestone notching an entire year, 53 consecutive weeks of year-over-year ratings growth, which is the longest active growth streak among all ad-supported cable. This quarter alone, CMT is generating the highest year-over-year gain of any Top 50 ad-supported cable channel in Women 18-49. Furthermore, CMT finished the 2017 Fiscal Year up +12% among Adults 18-49 and up +13 among Women 18-49 from the prior year and earned its highest-rated year since 2014. (L+SD Competitive Growth Streak as of December Week 2, 2016 based on Adult 18-49 coverage ratings, Weekly Total Day year-over-year growth among ad-supported cable networks. CMT Fiscal Year: October-September).
“CMT’s ratings trajectory is further proof that our new mission of embracing and redefining modern country culture is working,” said Frank Tanki, General Manager of CMT and TV Land. “Music is our brand cornerstone and key to our growth. Franchises like ‘Listen Up’ allow us to join forces with new artists at the forefront of evolving the genre and give them a massive megaphone to reach countless new fans.”
To commemorate the occasion, CMT today unveiled its annual “LISTEN UP” list highlighting the 18 emerging artists- signed and unsigned- to spotlight across all platforms in the coming year including its two television channels (CMT and CMT Music), music series (“CMT Hot 20 Countdown”), radio (nationally syndicated “CMT Radio Live with Cody Alan”) digital (CMT.com) and social (CMT Facebook, CMT Instagram, CMT Twitter)
“LISTEN UP taps into CMT’s influence and platforms to guide fans to talented emerging artists that might not yet be on their radars,” said Leslie Fram, SVP of Music Strategy and Talent, CMT. “This lineup represents the diversity within country music – from traditional to modern country, mixed with a little bit of soul. We look forward to sharing their passion and great music with our audience all year long.”
This year’s “18 for 2018” LISTEN UP artists are Abby Anderson, Ashley McBryde, Bailey Bryan, Cale Dodds, Delta Rae, Devin Dawson, Jillian Jacqueline, Jimmie Allen, Jordan Davis, Kassi Ashton, Levon, Maggie Rose, Morgan Evans, Morgan Wallen, Russell Dickerson, Ryan Kinder, The Sisterhood Band and Tyler Rich.
Since 2011, CMT’s LISTEN UP franchise has helped launch of the career of budding superstars including Brett Eldredge, Cole Swindell, Dustin Lynch, Jon Pardi, Kacey Musgraves, Kelsea Ballerini, Maren Morris, and RaeLynn. Last year’s class alone, included breakout stars Carly Pearce, Luke Combs and Midland.
CMT is the leading authority on country music and lifestyle, offering a mix of original series, music events and specials. CMT is everywhere its fans are including two cable channels (CMT and the 24-hour music channel, CMT Music), radio (CMT Radio), digital (CMT App, CMT.com) and social (CMT on Facebook, CMT on Instagram and CMT on Twitter). CMT is a unit of Viacom Inc. (NASDAQ: VIA, VIAB). For more information, please visit CMT Press.