CMT’S DIGITAL FRANCHISE “CONCRETE COUNTRY” TO AIR ON TV FOR FIRST TIME, WITH FIRST OF EIGHT NEW EPISODES PREMIERING TUESDAY JULY 16 AT 11:50 P.M. ET/PT
Exclusive Performances to Launch Weekly Starting with Brian Davis, and Followed by Whiskey Myers, The Black Lillies, Stoney LaRue, Nikki Lane, Casey Donahew Band, Turnpike Troubadours and The Dirty River Boys
NASHVILLE – July 15, 2013 – CMT.com’s gritty performance series CONCRETE COUNTRY will make its television debut with eight new 10-minute specials that shine the spotlight on emerging artists, and will premiere weekly on the channel beginning Tuesday, July 16. CMT and Mountain Dew announced a partnership earlier this year that would take the no-boundaries performance franchise on the road and to the TV screen. New episodes were filmed across the country in the hometowns and on iconic city streets pivotal to the success of featured artists, including Brian Davis, Casey Donahew Band, The Dirty River Boys, Nikki Lane, Stoney LaRue, The Black Lillies, Turnpike Troubadours and Whiskey Myers.
“CONCRETE COUNTRY on CMT.com has done a tremendous job tapping into the wealth of unsigned, indie and emerging artists since it launched last year,” said Leslie Fram, SVP of Music Strategy, CMT. “For the new episodes, we hand-selected eight artists who have developed massive followings while staying true to their sound. For some of them, this is the first time on national TV and we’re excited to introduce our new favorites to the CMT audience.”
In the first episode premiering Tuesday, July 16 at 11:50 p.m. ET/PT, Brian Davis performs a four-song set from downtown Nashville’s Honky Tonk-lined lower Broadway, delivering acoustic versions of his songs “Dirty,” “Bang Bang,” “Hurt Like Hell Yeah,” and “Against The World.” Davis’ performance of “Hurt Like Hell Yeah” will also air throughout the week on CMT and CMT Pure, with additional exclusive content available online at concrete.cmt.com. To discover more the featured CONCRETE COUNTRY artists, visit CMT.com.
Additional episodes of CONCRETE COUNTRY will premiere as follows:
• Whiskey Myers – Tuesday, July 23 (filmed in Tyler, Texas)
• The Black Lillies – Tuesday, July 30 (filmed in Knoxville, Tenn.)
• Stoney LaRue – Tuesday, August 6 (filmed in Oklahoma City, Okla.)
• Nikki Lane – Tuesday, August 13 (filmed in Nashville, Tenn.)
• Casey Donahew Band – Tuesday, August 20 (filmed in Fort Worth, Texas)
• Turnpike Troubadours – Tuesday, August 27 (filmed in Tulsa, Okla.)
• The Dirty River Boys – Tuesday, September 3 (filmed in Austin, Texas)
CONCRETE COUNTRY launched on CMT.com in March 2012, dedicated to music discovery and serving as a home to gritty performances by alt-country and roots faves. Filmed within earshot of iconic American landmarks, the series has featured sidewalk performances by singer/songwriters Caitlin Rose, Carolina Chocolate Drops, Green River Ordiance, Jason Boland, Lydia Loveless, Robert Ellis, The Farewell Drifters, The Infamous Stringdusters, The Lumineers, Trampled by Turtles, Will Hoge and Yarn, to name a few. CONCRETE COUNTRY is executive produced by Mark Hall and Lewis Bogach for CMT and CMT.com.
CMT, a unit of Viacom Inc. (NASDAQ: VIA, VIAB), is the leading television and digital authority on country music and entertainment, reaching more than 92 million homes in the U.S. CMT and its website, CMT.com, offer an unparalleled mix of music, news, live concerts and series and is the top resource for country music on demand. The network’s digital platforms include the 24-hour music channel, CMT Pure Country, CMT Mobile and CMT VOD.
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